B250-Lesson 13

This week I learned a lot more about how to understand Google Analytics and how it impacts my site. I learned that most of my readers come from the UK and Australia, which really surprised me. I have seen a little bit of success lately with my site. I had a pen store in India contact me, asking if they could send me some ink for review, which made me really happy, since I have been waiting team up with some pen stores. ┬áMy site was also shared by a podcast weekly newsletter, which drove a lot of traffic to my site, and gained me a lot more RSS readers. Another blog also shared links to my site. I’m still trying to create new blog content everyday, and respond to readers on social media.


B250-Lesson 12

This week I learned about social media platforms and how they can help you understand your current customers better and how to gain new customers. I am currently using Pinterest, Instagram, Facebook, and Twitter for my business. I hope to continue using all of them, but I am focusing on Instagram. I have found some success from other companies sharing my content, especially on Pinterest. In the future, I hope to continue using all four platforms to further my business. I may add LinkedIn and Youtube in the future as well.